Picking the right font can be crucial for the success of a design project, but how do you make the right choice? Learn how typeface classes shape personality, determine legibility, and achieve impact on a project or brand below.
While serif fonts are identified by a small stroke decorating the end of a longer stroke, sans serif fonts lack that extra ornamental stroke.
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In typography, certain fonts will have a small line or stroke attached to the end of a larger stroke: these fonts are called serif fonts.
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Monospace fonts invoke a retro, tech-oriented vibe: their design style is ideally suited for something like a vintage video game website.
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In typography, certain fonts will have a blunt and angular or rounded line at the end of a larger stroke: these are called slab serif fonts.
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Script fonts are based on handwriting, and as such they have more variation and fluidity than typeset fonts. They can be casual or formal.
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Older generations bemoan younger people not knowing how to write in cursive, but elegant and calligraphic handwriting fonts fill that gap.
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