Wondering whether you should change your payment model or expand your service? Growth brings reward, but it can be risky. FigJam’s growth experiment template will help you test the water before diving in.
Turn your team members into scientific researchers by concentrating your ideas on a FigJam growth template and creating a successful experiment.
Like plants and people, different businesses require different conditions to thrive. Don’t grow your cactus in a rainforest—find the best strategies for your scale.
Track patterns: Distill your research into detailed notes that reveal informative patterns.
Define success: Compare and contrast hard data from experiments to decide which growth hacking strategies to prioritize.
Focus on the process: Place organization-wide value on the pursuit of reasonable growth.
When you plan your scale with a FigJam growth experiments template, you have your entire team at your fingertips on your business' growth marketing plan. Deliver feedback with collaborative widgets like Lil Notes and Emoji, and create visually appealing documents with integrated design tools. Strategizing growth has never been easier (or more enjoyable).
To change for the better—and the bigger—you’ll want to perfect your team chemistry. Whether you’re brainstorming to find the best direction or breaking down tasks within your growth hacking experiment, find the solution with Community templates.
Designing a growth experiment is an intricate and involved process that will necessarily differ from team to team, and even from project to project. We’ve outlined the basic steps below.
1. Gather with your team members and decide upon a growth method to center your experiment around.
2. Develop a test run of your chosen growth method. For instance, if you’d like to expand the functionality of your app with a new feature, your test could involve recruiting beta testers from a small representative percentage of your users. Make sure to record detailed feedback from your experiment.
3. Analyze the data you’ve collected and look for patterns and KPIs.
4. Finally, determine what worked and what didn’t. Use the results of your experiment to plan for future growth.
If you’re looking for the easiest way to test your strategy, get started on our free, customizable growth experiments planning and execution template.
Business growth typically involves one—or all—of the following:
- Increased sales
- Increased products
- Expanded user/subscriber base
Whether growth occurs organically, through a merger or acquisition, or through pointed strategies, it generally results in increased profits.
A growth marketer examines an organization’s processes, runs tests, analyzes growth opportunities, and develops concrete strategies to achieve growth.
Growth marketers tend to focus on building deep relationships between organizations and their users, maintaining user happiness, and expanding outreach to new and existing users.
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