Strengthen your support system with a stakeholder analysis example

Gain valuable insight into your stakeholders’ needs and get your project  off to a communicative, collaborative start with FigJam’s stakeholder analysis template.

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Stakeholder analysis example

Nurture relationships with investors, team members, users, and more with this interactive template. Strategic planning will be easy to tackle once your stakeholder matrix is in place.

Power to the people

Understand your stakeholders’ preferences so you can manage their expectations and keep them satisfied.

Communicate clearly: Establish a productive back-and-forth early on when you bring in stakeholders at the get-go.

Identify interest: Pinpoint every party’s level of interest in the project to map out an effective communication plan.

Manage future missteps: Identify potential misunderstandings before they occur so you can avoid conflict and delays.

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With high stakes, it's time to rally the troops

On FigJam’s open canvas, you can bring the entire team in on the action to make sure everyone agrees on the best way to move forward. Recap the results of the analysis and take a poll on which category each stakeholder belongs. Or, use sticky notes to place each party in a category based on those results.

Organize your stakeholders from high rollers to rolls-with-the-punches

Determine whether each stakeholder stacks up in terms of interest and influence. From there, explore templates from the Community to plan your project’s next steps.


A stakeholder analysis is a project management process that helps you grasp the needs of each stakeholder throughout a project. Stakeholder analyses assess everyone that is impacted by your business or project—your team, your investors, your customers, and your community—to uncover expectations, pain points, risks, and priorities.

If you’re wondering how to do a stakeholder analysis, first decide who your stakeholders are. Then, prioritize them based on two factors—power and interest. Stakeholder mapping will set you up for success for the rest of the process. Some stakeholders have more power to assist or slow down your project’s progress. Some stakeholders may be interested in frequent, data-rich reports, while others may not need as many updates.

Using FigJam’s free stakeholder example analysis tools, you can place each of your stakeholders into a bracket to determine their influence and interest levels. Based on that information, you can gain key insight into how often they expect you to communicate with them and how closely they expect to manage your progress.

Conducting a stakeholder analysis is important because it helps you and your stakeholders align priorities and objectives before you begin your project. The analysis can provide helpful information, such as which stakeholders will promote an initiative or project and which stakeholders might not be fully looped in. Often, the product owner will need to be in close communication with the stakeholder group in order to effectively finish the project efficiently.  There are also typically different stakeholders organized in tiers, such as primary stakeholders or secondary stakeholders depending on their role.

You can perform a project stakeholder analysis at any stage in your business or venture. But it’s always best practice to perform a stakeholder analysis before the start of a project. That way, you can get a better read on all involved stakeholders and their needs before you make important decisions. A stakeholder matrix might help you organize responsibilities to determine a project's success.

A stakeholder analysis template should help you understand the role of key players involved within your project. When developing your analysis, include the following information:

  • Stakeholder Name and Role: Identify important stakeholders from relevant teams. Include key players such as designers, developers, project managers, content writers, and the CEO.
  • Level of Influence: Evaluate the stakeholder's influence on the project.
  • Level of Interest: Determine the stakeholder's level of interest and involvement within the project.
  • Needs, Expectations, and Concerns: Understand different stakeholders' motivations.
  • Potential Impact on the Project: Prioritize stakeholders based on their potential impact, level of influence, and interest.
  • Engagement/Communication Strategy: Determine a communication method and strategy that aligns with each stakeholder's goals.
  • By understanding different stakeholders' needs, teams can develop strategies to engage key players, anticipate challenges, and ensure project success.

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